December 30, 2014

Build a Mini Sled at Home Depot

This Saturday, January 3 at 9:00 a.m., kids can build there own mini sled during the Home Depot kids building clinic. To register for this free event, be sure to visit the website. My kids thoroughly enjoy these simple clinics and look forward to attending when we have the ability to do so. It's nice to know they are now less-likely to need my assistance and I too can enjoy!


December 9, 2014

Winter "Beach Party" at Mack Pool


Need to warm up this winter? Then perhaps the Beach Party at Mack (715 Brooks St, Ann Arbor, MI 48103) would do the trick. This fun family event is just $10 and includes admission to the pool, lots of great activities plus dinner. Be sure to join in on the fun January 9, 8:00 p.m.

To sign up call 734-794-6237 or visit www.a2gov.org/mack.

December 2, 2014

Father Christmas at the Leslie Science & Nature Center

The Leslie Science and Nature Center (1831 Traver Road Ann Arbor) is excited to have an 1890s-era version of Father Christmas visit! On Saturday, December 6 (1:00-2:00 p.m. or 3:30-4:30 p.m.) Father Christmas will visit with you and your family to tell stories about holiday season traditions.

"Santa," complete with a long brown hooded robe, staff, and a wooden backpack brimming with interesting items will even offer you and your kids a photo opportunity following the presentation, so bring your camera! Registration is $8/person or $30/family. To be sure that all our guests for this program have a terrific time, space is limited for this program and preregistration is required.

For more information visit the website or call 734-997-1553 to register by phone today!

November 17, 2014

Failure Should Not be a Dirty Word

“It is impossible to live without failing at something, unless you live so cautiously that you might has well not have lived at all, in which case you have failed by default.”       ~J. K. Rowling 

While watching the Blood Moon eclipse this morning I was reminded about an experience I had this past weekend. Perhaps that was due to the fact that it was dark and peaceful outside, and my mind was allowed to wander. Whatever the reason though, I wondered again, why the word “failure” strikes fear into the hearts many.

One of the things I enjoy doing in my personal life, is to lead future generations through the lessons taught in scouting. I am a scout leader for both of my children – Boy Scouts as well as Girl Scouts. Lessons in failure, perseverance and overcoming obstacles are commonplace. So too, are those lessons about winning. So when sitting in an adult training session last weekend, we were asked, “What types of things make for a successful outing?” One of my answers was ,”Sometimes I have allowed the kids to fail, and in doing so I may illustrate some of the pillars of scouting.” (Which happen to also be life lessons.)

The room fell silent, and I received many icy stares which caused a cold rush of fear to wash over me. The reactions throughout the room were pretty amazing. The facilitator then icily responded, “We don’t call it failure, we call it learning from mistakes.”

Yes that is true, however there is nothing wrong with using the word failure. Would I use that word with the kids? Probably not, but a failure is still the opportunity to learn and can be a fun challenge to overcome. I realized this morning that the same can be said in business. Failure should not be a dirty word for my clients!

“The greatest glory in living lies not in never falling, but in rising every time we fall.” ~Ralph Waldo Emerson 

So many times clients are put off when hearing the word “failure”, when they really shouldn’t. Marketing failure is going to happen. Whether you are creating a new ad strategy, trying something new on social media, running new creative or creating a new brochure, there will be hits and misses. 

“It’s fine to celebrate success but it is more important to heed the lessons of failure.”      ~ Bill Gates 

Failure only happens when we give up. Failure happens when we don’t learn from our mistakes. Failure in marketing happens only when we walk away without tweaking the creative. Yes one could say simply stating that “learning from our mistakes” should be used, or that we can use the term “challenges”, “obstacles” or otherwise, but the word “failure” should not be considered a dirty word. That’s my opinion and I’m sticking to it! Do you think that “failure” should be banished as a word used in business?

“You make mistakes. Mistakes don’t make you.” ~Maxwell Maltz

November 14, 2014

Black Friday Kids Activity


Are you working or shopping on Black Friday? Need something fun for the kids to do? Check out this great opportunity for a Black Friday Mini-Camp with Peachy Fitness and Bricks4Kiz Ann Arbor. To register: http://peachyfitness.com/register-for-class/